Sistema Regional de Información
en línea para Revistas Científicas de América Latina,
el Caribe, España y Portugal

The philosophy of companies is understood as the corporate culture, vision, mission and corporate values, while social responsibility is conceived as the response of quality and warmth to the needs and demands of captive and potential clients immersed in the organizational environment. It seeks to analyze the components of the business philosophy along with its social responsibility in the synergy of production, supply and post-supply of products or services. The work investigates the why and why of the conception and implementation of organizations, their products and services to focus groups, within a geographical area or outside of it, the roadmap followed by the organizations for their internal success and their relationship with the environment, people and the environment and the orientation of their processes.

Marketing and negotiation is important, since it is the process by which the seller and the buyer dialogue to try to reach an agreement on the benefits, which both want to obtain at the time of closing the sale. The health crisis that the world is currently experiencing has left emotional and economic traces; including entrepreneurs who have been forced to use social media as a way to market their products and services. The objective was to identify the virtual tools that allow entrepreneurs to market in times of crisis in the Montalvo canton, the methodology used was quantitative, with the application of virtual survey instruments and the interpretation of virtual interviews to a sample of twenty entrepreneurs, reaching to the Conclusion that internet sales have a greater scope of dissemination, since it generates an increase in information traffic and business visibility, entrepreneurs use Facebook and WhatsApp, due to their greater degree of accessibility and interaction with the client, thus positioning the brand.

The situation of the Covid-19 pandemic in the year 2020 caused quite a few problems, among them was the fall in the price of oil in the month of April of that year. This document aims to analyze the ravages that caused the price of oil to reach negative values using different sources of information with statistical data to review why it occurred, how much the amount of loss was and how the situation affected economically on the Ecuadorian country. Among the results obtained will be various graphs and tables that explain the situation that was presented, as well as a retrospective of Ecuador as an oil exporting country, and how it shows different results than expected in previous years in GDP and oil barrels sold respectively.

Tax policy is an important element for the achievement of economic objectives and for the sustenance of public spending in the countries of the world, therefore the collection of taxes is considered as permanent income for the formulation of the General State Budget in Ecuador, which comes from a coercive contribution. This present study aims to determine that during the COVID 19 pandemic in Ecuador, the efficiency of the tax policy in relation to the levels of tax collection has not been significantly affected, contrary to the paralysis of the economic system, it has presented a reduction of just one third of the collection in relation to what was received for the same concept during 2019, favoring the fulfillment of economic objectives planned for the 2020 period in the framework of the pandemic. Through the implementation of a descriptive, nomothetic methodology and the use of methods such as observation and information analysis, it is concluded that the tax policy in the country has not suffered major changes or detriment during the pandemic, thanks to the economic measures adopted by the current government, mainly through administrative acts that have guaranteed respect and recognition of the existing legal system on tax issues, presenting a reduction in tax collection issues of 16.8% in relation to the same period of year 2019 according to data obtained from the Internal Revenue Service SRI.

The research work presented, has been developed as a scientific process and refers to the design of a customer service training program for the credit union “April 13”, which is a cooperative of the Ventanas city, Los Ríos Province and the same is proposed, to solve a problem that has been detected in the unit under study, which is the lack of Human Talent Training. In the surveys conducted to the staff of the cooperative to know their opinion, most of them state that the training activities are carried out at the specific request of some departments and that there are areas with needs that have not been met, sufficient reasons to design the training program that arises; It is aimed at the management and administrative staff of the entity; and, it is intended, when applicable, that the staff act with new knowledge and new attitudes towards work, which means a better performance which will help to improve customer service, which according to their opinion is not quality. The results collected from the proposal in this article will serve for executives of the cooperative to execute it in an immediate period, thus ensuring the improvement of labor rights according to new profiles and effectiveness in the performance of work activities.

The issue of Social Security is a phenomenon of a global nature, which has been evolving with the passage of time. The proper management of the Social Security System is of great help to a nation, since the State has the obligation to provide its citizens with a quality of life. Through Social Security, funds are collected, with which the administrative institution itself is financed, to offer health care, pay pensions to retirees, grant loans to members, among other services. On the other hand, the Internal Debt in a country arises as a result of a fiscal deficit, for which the State making use of its faculties, looks for mechanisms to solve the deficit, one of the options is the financing with its own entities, that for they usually handle strong financial resources. The IESS, one of the entities with the greatest resources in the country, forms part of this financing. The purpose of the present investigation is to analyze the trend of the Internal Debt, to determine its relationship with the Social Security Finances, through the information issued by competent agencies, which provide the official information of the figures. Through the results it is determined that the Social Security finances maintain a relationship with the Internal Debt, therefore, any variation in the debt will exert a change in the variables that were taken as object of study

If a company improves its productivity, it automatically raises its structural quality: with the possibility of increasing salaries, greater profitability of capital, incentive for investors, search for new markets and, most importantly, job creation. It is logical that with a greater production using the same resources a greater profit is generated for the company. Therefore, we believe and affirm that productivity is intrinsically related to improving quality, perfecting company standards, committing zero failures in production. Improving the standards saves “unnecessarily spent” resources. This article contains a deductive methodology and bibliographic documentation, allowing to analyze the measurement of agricultural productivity, as a result and discussion the importance of contributing to the reduction of these unemployment rates from strategies aimed at promoting entrepreneurship will be known, for Finally, the research concludes in knowing the productive factors of the companies, applying innovation, new technologies, among others. Agriculture is one of the main activities that contributes economically to the country. In such a way that, being a fundamental activity in the economic environment, it is of great importance to 3 know the evolution during the last years, in order to analyze the changes in its production and its economic value

Most of the small and medium-sized companies in the city of Babahoyo, Ecuador do not have the accounting information, many traders complain about the fees of an accountant and only hire them for tax matters, they keep the accounting of their businesses from one empirically and do not  know how to carry out financial analysis, which han caused wrong decision-making. The objective of this article was to analyze the financial statements of the  company DITSBENT, located at Olmedo and Cinco de Junio streets, in order to guide management for appropriate decision-making; For the research methodology, the qualitative and quantative paradigmatic modalities were applied; the type of research adopted was descriptive, explanatory, bibliographic and correlational; Analytical-synthetic, descriptive, inductive and deductive methods were used, research techniques: interview and surveys, Instruments used, questionnaire, computer, printer, among others; The results obtained through the presentation of the financial statements served the mangement for their respective analysis and establish the profitability of the company.

This article was developed with the purpose of knowing the impact that has arisen in the tastes and preferences of the consumers at the moment of making the acquisition of a certain product, to satisfy the needs of the consumers; In this case, be it a man or a woman, a difference of cultures, customs, religion, etc., we also find that innovation is a fundamental part in the purchase of a product, since it benefits consumers in a way that provides better quality, better price and are usually more striking because of the image and publicity attributed to them and to the company in a way that provides economic stability and productivity at a more competitive price. The exploratory research method was used in order to identify the most important variables within this context and thus move towards a reliable inquiry and surveys were also developed to obtain real support data for the company

Companies like living beings fulfill a life cycle, birth, growth, maturity and decline are processes that can be distinguished in almost all organizations, as an individual entity each company has its own goals, although for many the ideas is to turn it into an immortal company this is a prototype that one would aspire to achieve. After having analyzed the ideas in which business line to undertake, the following is to explore the trajectory of the life cycle that you want the company to develop. The stages of the life cycle of the company are milestones in which the analysis and the circumstantial objectives that companies have are defined with precision. We explore in Ecuador that they apply strategies to carry out companies or organizations to productive development throughout their life cycle. Complying with the business life cycle is an arduous job for companies in birth, growth and maturity, it depends a lot on how the company has been managed and what objectives its managers hope to achieve in each of these phases.