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ISSN: 2310-2799

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546,196 artículos

Año: 2019
ISSN: 1605-4806
Corral Rey, María-Nieves
Observatorio de Comunicación Pontificia Universidad Católica del Ecuador; Tecnológico de Monterrey, Campus Estado de México
This contribution tackles aspects related to the skills used by cinema directors to work at the shootings with infantile individuals and teenagers up to 17 years of age.
Año: 2019
ISSN: 1605-4806
Barrios-Rubio, Andrés; Fajardo Valencia, Gloria Consuelo
Observatorio de Comunicación Pontificia Universidad Católica del Ecuador; Tecnológico de Monterrey, Campus Estado de México
The appropriation of ICT in the classroom increases to the extent that technological advances provide new ways for its use; they constitute tools that allow the implementation of new teaching didactics and forms of communication between teacher-students. The reflection on how information and communication technologies are conceived and implemented in a specific educational context, offers a set of both theoretical and practical tools that allow an approach to the way in which the incursion is currently being assumed. the technologies in the classroom and virtual teaching.   The research described here used a mixed methodological, quantitative-survey- and qualitative-class recording and interview- framework, which made it possible to demonstrate the educational praxis in the pedagogical process impacted by the digital ecosystem. The investigative object was focused on determining how the educational act is transformed, the relationships of the academic actors and the formative strategies for the strengthening of skills and the acquisition of knowledge. Study corpus conformed by 232 students, 47 teachers, who answered the instrument of quantitative exploration, and gave rise to 7 videos, 18 hours of recording, and 11 interviews that were analyzed through the MaxQda tool.   From the practiced analysis the logics of the relations, the practices and the design of virtual environments for the process of formation in the classroom are delineated. Contribution to the reflection that is given from the institutional, educational modalities and new media that involve an interaction to an interrelation of subjects beyond the instrumental. The educational society rethinks its roles and tends to actions that modify and in turn certify the effectiveness and validity of an integral professional in the current media world.
Año: 2019
ISSN: 1605-4806
Negrini, Michele; de Macedo, Fernanda Patzdorf Cadaval
Observatorio de Comunicación Pontificia Universidad Católica del Ecuador; Tecnológico de Monterrey, Campus Estado de México
Este trabajo refleja sobre el desempeño y el comportamiento de la periodista Nathalia King al desempeñar la función de presentadora del Jornal do Almuerzo de la RBS TV Rio Grande. El corpus de esa investigación se compone de tres ediciones del telediario, que fueron al aire los días 3 y 11 de agosto de 2017 y el 26 de octubre de 2017 y, también, por ocho fotos capturadas de la red social Instagram de la periodista, que muestran los bastidores del Diario del Almuerzo, de las grabaciones externas y la rutina de trabajo. El objetivo de este estudio es verificar la performance de la reportera de TV, sus relaciones con la producción de sentido de los reportajes presentados y la extensión del trabajo telediario para la red social Instagram. Para ello, analizamos la performance y el comportamiento realizado por la presentadora y los sentidos instituidos a partir de esa performance. Además, observamos cómo la periodista actúa e interactúa con el público del telediario y también con el usuario de la red social Instagram. Utilizamos el soporte teórico-metodológico el Análisis del Discurso (AD) de línea francesa.
Año: 2019
ISSN: 1605-4806
da Silva, Marcelli Alves
Observatorio de Comunicación Pontificia Universidad Católica del Ecuador; Tecnológico de Monterrey, Campus Estado de México
This paper intends to understand the motivations and modalities of amateur cooperation in reference telejournalism in Brazil and for this it used two methodological pillars: mapping and semi - structured interviews. This study enabled to understanding a bit more about the place of the amateur in the context of TV news. Moreover, it highlighted the diversity of motivations that explain his participation on broadcast journalism. Finally, as a conclusion the paper described how journalism (and its convention) were appropriated as an instrument to express the collectivity demands, but also the individual taste for the practice of recording images and reporting relevant and/or interesting events.
Año: 2019
ISSN: 1605-4806
Gómez Navas, Juan Sebastián; Benítez Guerrero, Pablo Andrés; Sánchez de Nordenflycht, Jorge
Observatorio de Comunicación Pontificia Universidad Católica del Ecuador; Tecnológico de Monterrey, Campus Estado de México
The research describes the relationship of a group of students of communication and public relations degree from UTE University (Quito) with the fanpage of PlayGround Magazine, a digital mag that with its Facebook page has positioned as an online reference for youth public. The objective was to approach the uses, dynamics, meanings and values that arise from the contact between the virtual social networks (RSV), as sources of news and information, and the so-called digital generation: people who were born and socialized in the context of the Internet, and who ‒according to different sources‒ have digital media and RSV as their main sources of information. The data were collected through discussion groups and analyzed by the content analysis technique, revealing the affinity of young people with the format, language, content and strategies of fanpage.
Año: 2019
ISSN: 1605-4806
Gutiérrez Morales, Irma Mariana
Observatorio de Comunicación Pontificia Universidad Católica del Ecuador; Tecnológico de Monterrey, Campus Estado de México
El presente artículo explora las posibilidades y limitaciones que otorgan las comunidades virtuales de aprendizaje para la formación, enriquecimiento y/o consolidación del capital cultural de sus integrantes. Para tal fin, se analizaron cualitativamente 180 mensajes intercambiados entre los miembros del grupo de Semiótica Cognitiva, a través la plataforma Yahoo Grupos. A cada mensaje se le aplicó un instrumento de análisis consistente en 18 indicadores, que integran las categorías de capital cultural institucionalizado, objetivado e incorporado, según la denominación propuesta por Pierre Bourdieu. Los resultados permiten asegurar que este tipo de comunidades constituyen un mecanismo que permite a sus miembros mantenerse en un estado permanente de aprendizaje, apelando a la naturaleza colaborativa del conocimiento. No obstante, deben preverse algunas condiciones que podrían limitar el éxito en la formación de dichas comunidades, como son: un papel pasivo del moderador y/o de los integrantes de la comunidad, la visualización de la interculturalidad como un obstáculo para el aprendizaje y el desarrollo de la comunidad con fines meramente utilitarios.
Año: 2019
ISSN: 1605-4806
Benassini, Claudia
Observatorio de Comunicación Pontificia Universidad Católica del Ecuador; Tecnológico de Monterrey, Campus Estado de México
This work presents a first approach to the analysis of global representations of television series from the perspective of Transcultural Communication. We begin by defining this concept and its repercussions with emphasis on the transnational level. In a second moment, a proposal of analysis of the global representations is made, recovering for it the contributions of authors like Andreas Hepp, Adrián Athique, Shani Orgad and Fabienne Darling-Wolf. It also includes a first look at the complexity of transnational audiences. The conclusions are oriented towards the following steps to give continuity to this work.
Año: 2019
ISSN: 1605-4806
Carboni, Ornela Vanina
Observatorio de Comunicación Pontificia Universidad Católica del Ecuador; Tecnológico de Monterrey, Campus Estado de México
The article attempt to analyze the structure of fictional market in Argentina. For that, it is proposed to highlight the number of fictions produced and exhibited in the period 2002-2015, the main producers, the channels television and the modality of financing (public or private). This research is based on a communicational perspective, the Political Economy of Communication to understand the characteristics of the television industry and cultural goods. The methodological approach is based on the documentary and bibliographical survey so as to systematize the data for the research.
Año: 2019
ISSN: 1605-4806
Villegas, Elsa del Carmen
Observatorio de Comunicación Pontificia Universidad Católica del Ecuador; Tecnológico de Monterrey, Campus Estado de México
This investigation is a case study that has as main objective to identify discursive differences between two printed media with the highest circulation in the city of Mexicali, Baja California, Mexico La Crónica de Baja California from the frontier zone of the Mexicali Valley and The Imperial Valley Press from the Imperial Valley, California, United States, About the subject of drug trafficking considering these elements in the media as fundamental factors that contribute to the perception of the environment. This is a comunicology investigation with, descriptive origin that becomes interpretative due the fact that evaluates the data obtained in the investigation. Using the bibliographic research, analysis of documents, content analysis of communicative products, as well as the analysis of discourse.
Año: 2019
ISSN: 1605-4806
Islas, Octavio; López Paredes, Marco; Cevallos López, Patricio
Observatorio de Comunicación Pontificia Universidad Católica del Ecuador; Tecnológico de Monterrey, Campus Estado de México
Presentación del número 103

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