ISSN: 2310-2799
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546,196 artículos
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Año:
2019
ISSN:
1988-2696, 1134-1629
Sánchez-Blanco, Cristina; León, Bienvenido
Ediciones Complutense
Resumen
The increase in different ways of citizen participation in science has meant that decisions on science and technology are not an exclusive patrimony of politicians or experts. The role of communication is very important in order to create and maintain a community of citizens that are part of citizen science projects. This paper presents the results of an investigation on the communication actions used in an European Commission funded project, Life+Respira, based on the participation of environmental volunteers. This research analyzes, through a quantitative (survey) and a qualitative research (semi-structured interviews) whether the various motivations of volunteers to participate in the project influence their interest in their interaction. Also, whether this interest influences their perception of the effectiveness and credibility of the different communication actions.
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Año:
2019
ISSN:
1988-2696, 1134-1629
Valero Sancho, José Luis; Morera Vidal, Francesc
Ediciones Complutense
Resumen
This document contains an evaluation method for the infographic, initially designed for the communicative comparison with other documents of identical contents, presented by means of written texts, which were proven in a successful investigation on the communicative effectiveness of the infographic visualization. It shows the research design that allowed obtaining results and conclusions of great reliability for the comparison. In the present study we intend to show the criteria with which selected selected infographics were investigated, with specific criteria, thanks to previous personal tests and after establishing and, after preparing the general criteria for a mass telematic consultation, they were sent and received by means of of a on line digital system, which allowed to determine the knowledge acquired by the interpreters, about what was document presented to them.
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Año:
2019
ISSN:
1988-2696, 1134-1629
Vázquez-Miraz, Pedro
Ediciones Complutense
Resumen
The actual television, as a mass communication based on public image, maintains a series of sexual stereotypes that are also transmitted in the newscasts. In the following research article, a cross-cultural gender study of a descriptive nature about the physical characteristics and age of the presenters of the most relevant television news programs in Colombia and Spain is presented, based on the audience obtained by this type of programs. Results and conclusions: The most obvious conclusions of this work, is that in this specific labor context, with few exceptions, the age of women, unlike her male partners, is not associated with greater credibility, rigor or seriousness, being a clear discriminatory element that associates women with a simple complement of undoubted physical attractiveness.
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Año:
2019
ISSN:
1988-2696, 1134-1629
Sánchez Soriano, Juan José; Sánchez Castillo, Raúl
Ediciones Complutense
Resumen
This research investigates the treatment of information in the celebration of World Pride Madrid 2017 in the Spanish television news. It was analyzed, firstly, the 28th of June, the official World Pride Day and, secondly, the 1th of July 2017, the date of the event. The objective is to find some differences regarding the treatment between public television and private channels and to analise what type of information is shown, highlighting the time spent on the news, the focus established, the evaluation carried out by them and the images shown on television. The object of study is a total of ten news, two for each of the five Spanish television news programmes. The methodology is based on the content analysis performing both quantitative and qualitative analysis of the selected items. The results indicate a tendency to show a balanced view of the event, with some exceptions.
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Año:
2019
ISSN:
1988-2696, 1134-1629
Soto Escobar, Rafael
Ediciones Complutense
Resumen
The informative discourse derive from Rhetoric. In particular, Epistolary Rhetoric established the bases of the informative style. In an attempt of “informar a los ausentes” with decorum an efficiency, non-humanistic epistolary handbooks transmitted principles and recommendations that, on occasion, are still applicable to Informative Journalism.
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Año:
2019
ISSN:
1988-2696, 1134-1629
Suay Madrid, Amparo
Ediciones Complutense
Resumen
The group of older people has not received due attention from the communication ethics if we compare the ethical recommendations on media treatment that have emerged in recent years with other areas in which there has been a significant contribution of initiatives as a woman or childhood. This article proposes a series of guidelines regarding the correct media treatment of this issue in the media that serve as a guide for professionals, taking into account also the small number of recommendations that have appeared in recent years in relation to old age.
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Año:
2019
ISSN:
1988-2696, 1134-1629
Zugasti Azagra, Ricardo
Ediciones Complutense
Resumen
The aim of this article is to analyze the shaping of the democratic discourse in the Aragonese daily press during the transition to democracy, a period which started with the death of the dictator Franco in 1975 and finished in 1978, the year in which a democratic Constitution was approved. The research method is a qualitative content analysis applied to a sample of editorials published by Heraldo de Aragón, Amanecer and Aragón Exprés. The results verify the two proposed hypothesis. First, the Aragonese press strengthened the consensus on the political reform as the way to reach democracy. Second, the three newspapers showed a generally shared discourse, being the autonomic process the topic which led to more significant differences between them.
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Año:
2019
ISSN:
1988-2696, 1134-1629
Zaragoza, Rodrigo; Elgueta Ruiz, Álvaro
Ediciones Complutense
Resumen
The results of a study that analyzed the content of drug information published by the Uruguayan Newspaper El País between 2004 and 2014, in a changing political context and with a process of regulation of cannabis by the government, in between, are presented. Through the framing theory, the dominant frames present in the publications are identified. It was found that the media studied, in general, disseminates a negative image of drugs, dominating in its publications the informative genre, with texts of little depth and of a markedly sensationalist nature, being the police, judges, prosecutors and politicians the dominant sources, mostly linked to issues of trafficking and crime; hiding or minimizing other voices or positions linked to science, health or citizen rights.
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Año:
2019
ISSN:
1988-2696, 1134-1629
Zurita Andión, José Luis
Ediciones Complutense
Resumen
The digital culture, the ICT revolution and the interactive communication promoted by the web 2.0, has brought with it that media are increasingly using new narratives. The challenge is to dialogue, participate and generate stable accessions that create community and, consequently, economic benefits for the informative company. It´s about knowing the emotions and measuring them. The transmedia narrative becomes strong in an innovative environment that overflows creative and demanding freedom. Aware of this reality, the Communication Laboratory of the University of La Laguna rehearses new ways of communication through the digital diary periodismo.ull.es, as newspapers, radios and televisions of all over the world. In this ecosystem, now more that ever, engagement marketing is necessary.
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Hecho en México, Universidad Nacional Autónoma de México (UNAM). 1997-2025.
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