Sistema Regional de Información
en línea para Revistas Científicas de América Latina,
el Caribe, España y Portugal

Online users’ empowerment is an undeniable fact that has brought significant changes to the world of information. Society is becoming increasingly reliant on the online contributions shared by the users of social platforms. This paper focuses on the information provided by peers in movie-based online communities, in the form of numbers (ratings). Given the wide and varied offerings of films, the huge amount of information about each film and the experiential nature of cinema, this study analyses the influence of ratings at the moment of film choice. To test the influence of ratings on a moviegoer’s choice, controlling as they do the subject’s susceptibility to interpersonal influence, we conducted an experiment. A three-way, between-groups design (without rating and film critics/with rating/with rating and film critics) in a decision-controlled setting considers making a decision about what film to watch. Results provide empirical evidence that the addition of ratings simplifies the decision making. Also, ratings exert a significant influence in reducing risk perceptions, either global risk or each specific dimension of risk considered in the study –temporal risk, financial risk, experiential risk. Finally, academic and managerial implications and future research are also discussed.

The migrant archetype is a prevailing motif of the cinema directed by Terrence Malick to date: most of his main characters share the condition of being displaced or nomadic people. This article is focused on analysing six films –belonging to different periods of Malick’s filmography– in which this condition is significantly emphasized: Days of Heaven (1978), The Thin Red Line (1998), The New World (2005), The Tree of Life (2011), To the Wonder (2012) and Knight of Cups (2015). The aim of this study is to reflect upon the central role of the migrant archetype in the works of Malick, showing to what extent the essential features of this archetype are inherited from United States mythology. In the end, this connection between film and myth is due to a common ground: on one hand, the thought of Henry David Thoreau and Ralph Waldo Emerson about the idea of America, revisited in the last decades by the philosopher Stanley Cavell; on the other, the legend of the first New England settlers, in which the biblical theme of exodus and the figure of the pilgrim are fundamental. Thus, I aim to prove how –and explain on what grounds– both in the construction of Malick’s migrant characters and in the mythic representation of the American migrant the same feature stands out: the condition of “stranger and pilgrim”.

This research examines the timeshifted viewing cycle of television shows in Spain after their (traditional) linear broadcast. Two hypotheses guide the study: H1: the timeshifted viewing cycle of TV programmes depends on the genre and it is shorter in the case of programmes dealing with news and current events; H2: the timeshifted viewing of fiction shows is the most distributed after their day of broadcast and this justifies extending of measurement of viewership beyond the eighth day. The study is based on the analysis of the 10 shows with the highest timeshifted audience in Spain of every day for nine months, which yielded a sample of 2,750 units. The results confirmed both hypotheses and led us to conclude that the timeshifted viewing of all genres decreases as the days pass by, and that this decrease is faster for current-events-based genres and non-existent for children’s programming. We propose improvements for the current audience measurement system in Spain. Finally, the general objective of the research is to analyse for the first time the evolution of the timeshifted TV audience according to genres, taking into account that the data provided by Kantar Media registers audience over an eight-day period: the day of broadcast (VOSDAL: Viewing On The Same Day As Live) plus the following 7 days

The objectives of this work were to discover the main points of interest in the field of research on Social Media, within the scientific area of Communication, and to analyse how it has evolved. A methodology based on the analysis of co-words and visualisation techniques was applied. The data was obtained from scientific publications indexed in the Web of Science (WoS) database, during the periods 2008-2012 and 2013-2017. The resulting maps showed that, during the period 2008-2012, the main areas of interest were web 2.0 and the internet in terms of social networking sites. However, during the period 2013-2017, there was a strong upward trend in the impact of social networks and platforms, especially Twitter and Facebook, in many areas (such as social movements, public relations and publicity, distribution of content, crisis communication, participatory journalism, political communication, or the configuration of public identities through social platforms, with special emphasis on youth). Finally, new scientific challenges were found in automatic analysis of content and management of big data. In conclusion, it was possible to transform a complex, underlying, dynamic and multidimensional reality into visible representations that could help experts in the field to better understand the evolution of research on Social Media.

This paper offers the results of a content analysis on the level of immersion in 360º video features produced by Spanish media. Unlike other conventional ways of storytelling, this new modality provides the viewer with a sensation of being really immerse in a reality that is only being represented, which favors a deeper and more meaningful understanding of it. Our study is divided in three sections. Firstly, we develop a brief theoretical framework that includes the definition and foundations on which immersive feature is based. From this theoretical foundation, we draw a scale to measure the immersion level of these pieces and we confront our proposal to the qualified assessment of 10 experts. Finally we apply this scale on a sample of 148 360º video features produced by Spanish media between January 2015 and December 2017. The aim is to analyze its use and also to infer some good practices that can be useful not only for scholars researching on this new format but also for practitioners producing it.

This research aims to review the concepts of scenes and sequences from the teachings of masters in screenwriting. This objective stems from a descriptive methodological perspective: we propose to study some elements of the communication process of cinema and television narrative through scenes and sequences, defining both concepts and applying these notions to a particular audiovisual text through case analysis. Analysis will confirm that experts refer to the term scene for different realities, generating confusion among audiovisual narrative scholars. We propose a distinction of the term scene into two different concepts: the scene and the narrative scene, which, in fact, are two different parts. As far as the sequence notion is concerned, there is enough consensus regarding its constitutive nature, although there are interesting nuances among authors, some of whom emphasize the relevance of the central conflict, whilst others emphasize the completeness of the event in the sequence. Employing the case method, the theoretical notions studied here are applied to a Pilot episode of Breaking Bad, in order to contribute to the elucidation of the concepts, the object of this investigation, and verify the coherence of the proposal.

Credibility of online news media is facing important challenges: the levelling effect of the digital environment, the changing habits of consumption, polarization of discourses... This scenario makes it relevant to address what features of news brands and news content shape the credibility of contemporary journalism. This article tests a set of items, including journalistic standards, reputation and citizen participation, in order to build predictors involved in credibility judgments. The authors carried on a quantitative survey (n=416), representative of the Spanish online population. Results identified currency of information, inclusion of analysis and context, citation of sources and inclusion of links to primary sources as the most significant predictors of credibility judgements; it also showed that engaged respondents rely on news brand reputation and individual journalists´ reputation and do not take into account ideological affinity with editorial lines of media. Participation in the media did not prove to be relevant in shaping aggregated judgments of credibility.

 

The arid regions in Mexico are excluded from the benefits of the Payment for Environmental Services (PES) scheme of the National Forestry Commission, due to the low forest cover they have. The objective of the work is to carry out an identification at the regional level of those potential payment zones for environmental services in the Mezquital Valley, Hidalgo State. The limitation of the arid zone is the main justification for generating proposals as alternatives to try to include these regions in the PSA. The identification of eligible or priority areas for the PSA was based on the methodologies of the Physiographic Survey, to delimit the environmental areas or units and, for the analysis of decision-making, the Multicriteria. Priority areas for payment for environmental services equivalent to 911 ha were identified, with high and very high risk characteristics of losing the ecosystem services provided by the conservation of biodiversity.