Sistema Regional de Información
en línea para Revistas Científicas de América Latina,
el Caribe, España y Portugal

AbstractThe present study aims to identify and rank factors affecting customers' willingness to purchase domestic goods than the foreign ones in Iran Transfo Corporation in 2016. The statistical population includes all customers and a sample of 200 subjects (175 male, 25 female). Respondents' evaluation of the variables indicates that Iranian goods enjoy market-product fit (0.85), good performance (0.41), relative reputation and validity (0.44), high reliability (0.36), good communication methods (0.34) and relative value (0.26). Finally, 88% prefer to purchase Iranian goods. The effect of 7 independent variables and purchase preferences are significant at (e < 0.05). The results of inferential statistics show that there is a significant relationship between willingness to purchase domestic and foreign goods. There is a significant difference between marketing methods and satisfaction among buyers of domestic and foreign goods as well. But, there is no significant difference between the customers' evaluation of product features and performance of domestic producers compared to the foreign ones. Finally, given that the majority of respondents considered marketing methods inappropriate, therefore, it's recommended that companies adopt new policies to better sell their products. 

This journal examines the relationship between perception of product quality, perception of service quality, perception of Customer Loyalty Program on retail customer behavior, and sales volumes of cement products. This study examines three different cement brands, namely cement XYZ with the largest market share, cement PQR which is the main competitor, as well as cement ABC, a newcomer cement brand which is strong enough to enter the Indonesian cement market. The research is focused on the building material retailers with 100 respondents. The data collection will be done by survey through direct interview by using questionnaires. The analysis of this research uses descriptive analysis, analysis by ANOVA and also inferential analysis by using Structural Equation Model (SEM). The results of this study indicate that from the factors that influence the attitudes of retail customers of the three variables tested, only one dominant factor which influences the attitude of retail customers, which is the perception of the product quality. The results of this research also show that the perception of product quality also affects sale volume significantly, the greater the perception of the quality of cement products, the greater the volume of sales generated by the retail customer.

The development of telecom technology has a profound impact on the lives and activities of the people of the world. Smartphone usage became popular to young generation because of its educational and entertaining options by using the numerous apps. Among the young people, students are increasingly using Smartphone. But excessive Smartphone usage usually makes the students addicted to that subconsciously impacts on user’s academic performance, daily activities, physical and mental health and withdrawal tendency, and social relationships. This study aims at identifying the factors that affect the level of Smartphone addiction of the students and its impact on their academic performance. A structured questionnaire has been developed to gather data from the students. A total of 247 questionnaires were collected from the business students of a university of Bangladesh. Using Structural Equation Modeling (SEM) the data were analyzed. Results revealed five Smartphone addiction factors such as, positive anticipation, impatience and tolerance, withdrawal, daily-life disturbance, and cyber friendship. Tolerance and daily-life disturbance have significant impact on students’ academic performance. This study suggests that the students should minimize the usage of Smartphone for achieving good academic performance.

This article aims to analyze the different trends and models of the current quality management systems, identifying areas of opportunity in these to establish proposals for care that give rise to a new management system, flexible, efficient and effective Supported by a system of sociotechnical work. The competitive climate in today's business has multiplied significantly in the face of the dynamics of change and the presence of ever shorter business cycles. It is a fact that in the last decades the market has been acquiring an increasing dynamism. Today, companies are developing in a more competitive national and international economy, with increasing demands for productivity, where market laws force them to deepen and change strategies and policies, to plan, create and innovate, to have a high degree of resilience and Sensitivity to anticipate future needs and to be able to survive and develop in a complex and increasingly competitive environment. In these times the markets are increasingly informed, so their expectations are increasingly demanding, for this reason is that quality becomes a differentiating element and at the same time the key factor of a company's lasting success.

The environment influencing hospitals in the health industry is quite complicated, and despite the high volume of inputs, the functions that occur at purchasing level are very intricate. The reason that the feedback mechanism of health services is not organized completely, and thus another reason that the health system is quite complicated, is diversification of inputs and the consequent rising volume of inputs from the environment, and high dependency on the environment.  Governing the demands and pressures of the environmental actors and reorganizing them for its own benefit are only possible for the business, depending on how much power it has in the interdependent relationship. Therefore, it is necessary to clarify the role of power as a concept when analyzing these environmental relationships in order to elucidate the behaviors of organizations. This study addresses power relations in the framework of resource dependency theory. The "power and dependency relationship" of the actors that are influential in purchasing decisions regarding clinics at a private hospital where physicians, who are experts in their field work, is the proposal of this research. The matter of which actors (hospital upper management, purchasing department, relevant expert physicians) have an influence on purchasing decisions and mutual relations are discussed in the context of power.

This study assessed the factors influencing households’ participation in forest management. The specific objective was to identify the determinants of households’ participation in forest management in the Northern Region of Ghana. The study used the purposive sampling to sample respondents from six (6) communities within the Tamale forest districts and the sample size was three hundred and seventy (370). The logistic regression result showed that, sex, age, household size, education, marital status, benefit and location of the forest influenced households’ participation in forest management. The results showed that, all the sociodemographic characteristics of the respondents were significant in determining participation in forest management. The study recommended that, the government of Ghana should intensify awareness creation and public education on the need for collaborative forest management between local communities and forest management staff.

In the current situation where Indian IT Companies are facing high growth trajectory, getting good talents and retaining them is increasingly becoming difficult. Talent management and tapping potential leaders’ is becoming one of the key responsibilities of HR Managers. Though leadership development has always been rated as the most important need of IT Companies, it lacks proper address by top level management. To address this gap it is pertinent for the management to know the factors that impacts the talent management and leadership development within the company.The basic emphasis of this paper is to analyze the factors influencing talent management in IT organization and also to understand the impact of talent management on overall leadership development. The study is descriptive and exploratory in nature. To identify factors influencing talent management factor analysis was used. To examine the hypothesis of the study Karl Pearson Coefficient correlation and regression analysis was done. The findings of the study suggests that potential identification, employee retention and rewards contributes significantly in leadership development It also suggests that there is a positive relation between talent management and leadership development

The shipbuilding system can use the techniques used in the Toyota Production System as an example for its production process. Production should be lean, minimize defects, stop production and reduce or eliminate inventories. Lean production is regarded by many as simply an enhancement of mass production methods, whereas agility implies breaking out of the mass production mould and producing much more highly customized products - where the customer wants them in any quantity. In a product line context, it amounts to striving for economies of scope, rather than economies of scale ideally serving ever smaller niche markets, even quantities of one, without the high cost traditionally associated with customization. A lean company may be thought of as a very productive and cost efficient producer of goods or services.

The global markets have witnessed major shifts in the consumers’ behavior that have been much influenced by the change of technology, innovation, research and development. The consumer’s needs thus dynamically change in order to respond to the change in the social and business environment. The corporate and business strategies of companies thus being developed in the light of capitalizing the potential from the markets but however, how the customers would react to the products and services of companies in new and existing markets remain the major question.Customers belonging to different age groups flock towards these outlets to satisfy their taste buds and hedonistic needs. Out of all the age groups, the youngsters are considered to be the primary target by the fast food service industry. Hence, these fast food services try to lure its customers through sensory appeals.It is well known that organized fast food services have already made their presence felt in a big way in almost all the major cities of India. The fast food outlets attract customers with their blend of tasty food, Quality of food served, efficient service, the appearance of staff, décor, general excitement a place generates and other aesthetic appeals. Organized as well as unorganized fast food service is a very fast growing industry in India especially in urban areas. The aim of this study is to investigate the factors that are influencing consumer behavior towards fast food joints present in unorganised form in India. It further aims to examine major growth drivers of fast food services in the market and the demographic profile of consumers of fast food services. This study aims to analyze that amount spent per visit to a fast food joint relates to the occupations and the income of customers. And the frequency of visiting fast food joints and preparation served at fast food joints are whether influenced by the dietary preference of customers. Organizations must analyze the consumer behavior which is largely influenced by number of socio-cultural, demographic and psychological factors. To differentiate itself from others in the market is the core purpose of organizations and to achieve this, an all-inclusive approach is essential to integrate all the crucial yet important factors that could improve the overall business strategy. Fast food joints realize the importance of factors that influence and affect the customer behavior and the potential of customer loyalty program in order to improve their brand image and company identity in the consumer market.

The acquisition of projects aimed at rural tourism represents an alternative for generating income. The objective of this study was to evaluate the viability of purchasing a farm that is structured as a hostel, located in Joanópolis, interior of São Paulo, Brazil. The method was based on exploratory research based on a case study comparing the economic viability of this project. However, this viability is surrounded by uncertainties and risks. With this, the Monte Carlo method was used to analyze this probability. The data were obtained through the Department of Tourism in the city of Joanópolis from primary and secondary data. The calculations were made for work during a year drawn up in a cash flow with the monthly expenses of the hostel. From the results it was concluded that it is feasible to buy this hostel in the real and optimistic scenario and in the Monte Carlo method analyzing the project’s total NPV values