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636,460 artículos
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Año:
2025
ISSN:
1679-3951
Rodrigues, Marco Aurelio de Souza; Kamlot, Daniel; Moreira, Catia Silva da Costa; Fernandes, Bruno
Escola Brasileira de AdEscola Brasileira de Administração Pública e de Empresas da Fundação Getulio Vargas (FGV EBAPE)
Resumen
Please be advised the teaching notes have restricted access and are exclusive to professors and instructors affiliated to an academic institution. For more information click here.
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Año:
2025
ISSN:
1679-3951
Escola Brasileira de AdEscola Brasileira de Administração Pública e de Empresas da Fundação Getulio Vargas (FGV EBAPE)
Resumen
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Año:
2025
ISSN:
1679-3951
Monteiro, Adriana Kirley Santiago; de Mesquita, Rafael Fernandes; Paniza, Maurício Donavan Rodrigues; dos Santos, Juuara Juareza Barbosa
Escola Brasileira de AdEscola Brasileira de Administração Pública e de Empresas da Fundação Getulio Vargas (FGV EBAPE)
Resumen
This teaching case aims to highlight the need for organizations to have concrete, intersectoral, and formalized practices around diversity and inclusion management, to treat all stakeholders, particularly customers, with dignity. Based on data obtained from observations and interviews, the case reports on the experience of a travesti patient when accessing a public hospital and the consequences of the lack of preparation of professionals to deal with issues of diversity. Thus, some management dilemmas can be addressed with the application of the case, the main ones being how to make practices more inclusive and how to deal with transphobia or violence on the part of health professionals. The case applies above all to the area of people management, but it can also be applied to disciplines around health management and public management, as it portrays a situation that occurred in the Public Health System. As a result, the case shows that efforts to make organisations more inclusive must be interdisciplinary. Business schools are increasingly demanding tools for teaching inclusive management practices. Although the case is centred on a social marker of diversity—gender identity—the reflections can inspire management practices for other audiences socially constructed as diverse.
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Año:
2025
ISSN:
1679-3951
Silva, Ana Eliza Ferreira Alvim da; Saltarelli, Eliza Pinto Narciso; Alcântara, Valderí de Castro; de Brito, Mozar José
Escola Brasileira de AdEscola Brasileira de Administração Pública e de Empresas da Fundação Getulio Vargas (FGV EBAPE)
Resumen
This essay aims to identify the potential contribution that a theoretical perspective based on sociomateriality can offer to organizational studies based on Jürgen Habermas’ concepts. We work specifically with one of the theoretical strands that contemplate sociomateriality – New Materialism based on Barad – and with the most recurrent Habermasian concepts, such as communicative action, the public sphere, worlds of life, and the system. We identify that Habermas’ theoretical work is open to dialogue with the sociomaterial perspective and outline a framework highlighting the main points of convergence and divergence between Habermas and Barad’s proposals, specifying the possibilities for integration. Overall, the analyses argue that it is possible to incorporate sociomaterial perspectives into empirical studiesinvolving the Theory of Communicative Action and the main related ideas.
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Año:
2025
ISSN:
1679-3951
Rossoni, Renata Luiza de Castilho; Rossoni, André Luis; Lima, Manolita Correia; Berte, Erica
Escola Brasileira de AdEscola Brasileira de Administração Pública e de Empresas da Fundação Getulio Vargas (FGV EBAPE)
Resumen
This teaching case illustrates Ms. Ferreira, president of R&C Environmental Consulting, presenting the socio-environmental disaster that occurred in Maceió in 2018, which is attributed to Braskem. The case aims to enhance students’ understanding of socio-environmental management andcorporate social responsibility within strategic decision-making. Under Ms. Ferreira’s leadership, R&C Environmental is tasked with assisting Braskem in mitigating the environmental damage incurred and restoring its corporate image, which is tarnished by the attribution of the socio-environmental disaster. The case was developed using secondary data obtained from newspapers and websites, including Braskem’s official website. This programis suitable for undergraduate and graduate courses focusing on strategic management, reparation, and corporate social responsibility. This case highlights the importance of understanding companies’ socio-environmental impacts and their role in promoting sustainability. The case structure comprises a case description, application guidelines, bibliographic references, and annexes with supporting materials for the case application.
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Año:
2025
ISSN:
1679-3951
Pereira, Jefferson Rodrigues; de Paiva, Kely César Martins; e Sousa, Caissa Veloso
Escola Brasileira de AdEscola Brasileira de Administração Pública e de Empresas da Fundação Getulio Vargas (FGV EBAPE)
Resumen
This study aims to identify and analyze the exchange relationships and commercial dynamics surrounding the body and its symbolic transformation within a low-end prostitution zone in Belo Horizonte, Minas Gerais, Brazil. The conceptual framework addresses two main themes: first, the consumption of the body as a commodity; second, the notions of price, value, and exchange in the context of prostitution. The qualitative research involved 39 in-depth interviews, with the data analyzed through discourse analysis, resulting in two overarching discourses: social precariousness and productive efficiency. The former facilitates the commodification of the prostitute’s body, sold at negotiable prices depending on additional services, much like any other product. However, price differs from value, which is personaland laden with symbolism. Visual, auditory, and tactile elements, whether related to the body itself or taboo objects, play a role in this market, where negotiation and purchase precede consumption, implying temporary use and disposal.
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Año:
2025
ISSN:
1679-3951
Apolinario, Raissa Helena Paiva; Pedro, Samara de Carvalho; Carlos, Ed de Almeida; Iizuka, Edson Sadao
Escola Brasileira de AdEscola Brasileira de Administração Pública e de Empresas da Fundação Getulio Vargas (FGV EBAPE)
Resumen
Felipe encountered the concept of sustainability during his academic career, and throughout his professional journey, he decided to start a business model that would generate a growing positive socio-environmental impact directly linked to the economic side of the business. Directing his challenges and professional steps to accumulate expertise and experience, he managed to structure a plant-based food startup with a business model that would lead him to achieve a positive socio-environmental impact. When he secured investment to continue scaling his startup in search of the necessary growth, an unexpected obstacle came up: the COVID-19 pandemic. From then on, several challenges arose: how could he reach a financial break-even point and make the business sustainable? Is it more important to keep the business running, even if you have to give up some of the positive impact purposes? Based on this dynamic and complex case, what would you do in the place of the young social entrepreneur?
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Año:
2025
ISSN:
1679-3951
Klein, Leander Luiz; Ribeiro, Desirée Prati; Vieira, Kelmara Mendes; Matheis, Taiane Keila
Escola Brasileira de AdEscola Brasileira de Administração Pública e de Empresas da Fundação Getulio Vargas (FGV EBAPE)
Resumen
This paper assesses the level of knowledge waste in HEIs. The theoretical outline of this work was guided by the knowledge waste scale validated by Klein et al. (2023), divided into four categories: explicit knowledge waste, tacit knowledge retention, overspecialization, andunderutilized talent. Survey-type quantitative research was carried out through the application of a questionnaire. The target population of this study is the employees of HEIs. A sample of 837 responses was obtained. Data were analyzed using descriptive and multivariate statistics, applying t and ANOVA tests. The results highlight higher averages for the four categories of knowledge waste in public HEIs. It was found thatthe administrative technicians had higher averages in terms of overspecialization waste and underutilized talent.
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Año:
2025
ISSN:
1679-3951
Figueredo, Patrícia Maria; Cavazotte, Flávia
Escola Brasileira de AdEscola Brasileira de Administração Pública e de Empresas da Fundação Getulio Vargas (FGV EBAPE)
Resumen
This study analyzes the forgoing of leader identity by women who exercise leadership informally, addressing factors that favor their retention in a company where there are no prospects for upward mobility, and the psychological impacts triggered by persistent institutional denial of their identities. The research draws on in-depth interviews with professionals who experienced this in the technology sector. The analysis reveals that acceptance of the contextual constraints was facilitated by the presence of surrogates for the leader identity and by the use of job crafting, the latter having ambivalent emotional consequences. The repeated refusals to formally grant the leader identity to them gave rise to identity threats signaled by defense mechanisms. These threats undermined the individual internalization of this identity, contributing to the long tenure of these professionals in the organization.
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Año:
2025
ISSN:
1679-3951
Sudério, Ana Raquel Silva Rocha; dos Santos, Ana Cristina Batista; de Lima, Lia Rodrigues Lessa
Escola Brasileira de AdEscola Brasileira de Administração Pública e de Empresas da Fundação Getulio Vargas (FGV EBAPE)
Resumen
The research aims to understand meaningful work in startups. Theoretically, the literature on startups and meaningful work are reviewed, and the five paradoxes of meaningful work proposed by Bailey et al. (2019) constitute the theoretical reference for conclusive propositions on the results after their analysis. This qualitative, exploratory-descriptive study is based on in-depth interviews with eight entrepreneurs and professionals working in startups. The data were analyzed using the technique of meaning core analysis and interpretation, and the following factors emerged: learning; growth and autonomy; importance of interpersonal relationships; social contribution; and organizational utility. The five paradoxes of Bailey et al. (2019) led to unique reflective conclusions about meaningful work in startups, pointing to directions for future studies.
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