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en línea para Revistas Científicas de América Latina,
el Caribe, España y Portugal

ISSN: 2310-2799

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546,196 artículos

Año: 2020
ISSN: 2602-8522, 1390-7352
Elizalde Marín, Letty; Rodríguez, Maritza; Vásquez, Alexander
Latindex - Escuela Superior Politécnica de Chimborazo
El artículo aborda un tema de especial importancia para las organizaciones educativas, enfocado en analizar la prospectiva de la educación superior en América Latina a partir de una mirada a la internacionalización e integración universitaria. Con este propósito se desarrolla una investigación cualitativa de tipo documental y diseño bibliográfico, examinando contenidos expuestos en publicaciones de la Unesco, Iesalc, Cres, así como bases de datos de artículos científicos. Los resultados evidencian que dentro del plan prospectivo de estas instituciones, especialmente en el contexto estudiado, es necesario dar una mirada a la internacionalización e integración como estrategias que pueden apalancar su desarrollo operativo, considerando que las mismas permiten potenciar el desarrollo y transformación de la educación desde la generación de conocimiento, puesto que su accionar es relevante en el contexto global como parte de la dinámica social en la cual se desenvuelven
Año: 2020
ISSN: 2602-8522, 1390-7352
Costales Zavgorodniaya, Anna Isabel; Valeria León Guzmán, Virna Valeria; Argüello Yonfá, Erick David Alberto
Latindex - Escuela Superior Politécnica de Chimborazo
This study aimed to measure anxiety levels in relation to lack of social support. The hypothesis was that women who had social support had less anxiety than those who did not. Two instruments were used. First, the PAI Personality Test, through which the scales of social support and anxiety were measured, which allowed to determine the relationship between these two variables (using Spearman's correlation). And, secondly, a survey was carried out to obtain qualitative data in relation to the two constructs. For data processing, the statistical program Statgraphics Centurion was used. The results of the study showed the presence of high levels of anxiety in some of the women of the sample, especially in cognitive and physiological anxiety; also the relation between the lack of social support and emotional anxiety was verified and, it was possible to be observed that, the main networks of social support of the women of this sample are: the family, friends or specialists. In conclusion, social support can be considered a protective factor to reduce anxiety in women victims of violence in this concrete group, in Ecuador.
Año: 2020
ISSN: 2602-8522, 1390-7352
Salazar Duque, Diego
Latindex - Escuela Superior Politécnica de Chimborazo
This article main contribution is to analyze customer’s purchasing behavior in Quito city about food and beverage home delivery service after the lockdown generated by COVID-19. Its purpose allows understanding, from gender and age, how the marketing stimuli influence in buyer’s decision; this will allow food and beverage sector to implement strategies that allow achieving business objectives and maintaining itself over time. Quantitative descriptive research has been considered for this study through a structured questionnaire.  The principal results obtained were that delivery home buyers prefer food based on chicken, which is acquired by telephone, being Facebook the channel that influences the most their decision. The conclusion reached in the study is that there is a significant difference opinion in both ages and gender where digital platforms play an important role in purchase of home delivery service.
Año: 2020
ISSN: 2602-8522, 1390-7352
Bravo, Maria Belen
Latindex - Escuela Superior Politécnica de Chimborazo
This research aims to develop a marketing plan for dehydrated fruits, specifically strawberry and apple applied in Riobamba, descriptive methodology was used using the technique of direct observation and application of surveys validated by crownbach alpha coefficient; directed to potential clients, distributed in sectors north, south and center of the city, where the factors that affect the commercialization of dehydrated fruits were known. A current analysis of dehydrated fruit commercialization, market study, strategic plan, marketing plan, operational plan was carried out, where the unmet demand was determined to be 60.00%. With the financial study it was determined the income for the year 2019 will be 179 810.04 dollars, the Net Present Value obtained is 158 200.19 dollars, an Internal Rate of Return of 34.14%; the benefit-cost ratio of $ 1.25; It was concluded that the marketing and commercialization plan for dehydrated fruits in the city of Riobamba is feasible.
Año: 2020
ISSN: 2602-8522, 1390-7352
Moreno Ayala, Jessica; Villacis Betancourt, Cristhian; Velasco Castelo, Geoconda
Latindex - Escuela Superior Politécnica de Chimborazo
Caring for the environment is a matter of utmost importance, but for them it is necessary to know what is the impact that the different activities generate and thus be able to find a solution or paleative for them. In the present investigation, the measurement of the acoustic impact that the different military air activities of the Transportation Wing No. 11 of the Ecuadorian Air Force, located at the Cotopaxi Airport, generates, as a starting point towards the creation of friendly mitigating alternatives with the environment. To determine the effects, the military hangar was zoned in 16 points and sound pressure levels were measured according to the procedures established in the different national and international regulations, finally obtaining noise level curves; the same ones that allow to clearly visualize to what extent at the auditory level they affect the daily activities of the military part of the airport in the nearby population. Finally, strategic solutions are proposed to be implemented on the personnel working in the military hangar and the population of the areas close to it.
Año: 2020
ISSN: 2602-8522, 1390-7352
Vacacela Campoverde, Nicole; Navas Recalde, Andrea; Altamirano Flores, Jorge
Latindex - Escuela Superior Politécnica de Chimborazo
This article intends to study in a strategically way trade relations between Turkey and countries of the Andean Region such as Ecuador, Peru, and Colombia, to determine commercial progress hat each country has generated in recent years to sing an agreement. Bilateral relations between countries have allowed not only interest in commerce affairs, but also in social, political, environmental, and technological cooperation between countries; that benefits and strengthens long-term relationships. The methodology refers to a documentary research, in which the main results describes the strategies applied by each country to improve commercial relations, within the qualitative approach.
Año: 2020
ISSN: 2602-8522, 1390-7352
Orozco Carrillo, Juan Pablo; Pazmiño Alarcón, Katherine Lizeth; Alvear Haro, Paulina Fernanda; Jimenez Vargas, Norma Patricia
Latindex - Escuela Superior Politécnica de Chimborazo
Higher education plays an important role in the cultural and economic development of countries. For several years now, universities, as well as educational systems, have established themselves as forces and agents of development change within their societies. The developed nations of the United States, Europe, the United Kingdom, Australia and Jordan are among the pioneering nations in higher education because of their credibility; therefore a number of students from other Arab, Asian and other nations come to study in these countries. During the period of the last ten years, diverse, innovative, improved, improved, results, best practices and academics, as well as better results, as well as the ability to compete, constantly, through successive events. Understanding the importance of this segment for cultural and socioeconomic development and this requires exceptional government, along with the provision of services, however, the higher education system within those countries will be redesigned, the forces must be sustained, without However, the weaknesses, be managed and developed, to serve a new social order, to meet the persistent needs and to respond to a context of new opportunities and realities.
Año: 2020
ISSN: 2602-8522, 1390-7352
Guaman Carrasco, Wilson Eduardo; Barrera Basantes, Ruth Laura; Mora Piña, Paulina Fernanda; Freire Quintanilla, Mesías Heriberto
Latindex - Escuela Superior Politécnica de Chimborazo
This research focuses on the relationship between the use of technological tools and the effectiveness in measuring customer satisfaction. In the dynamic business environment, customer satisfaction has become an important component for constant measurement. A big impact in the follow-up of the satisfaction of the clients with the panorama of services could cause a change of brand and increase the rate of attrition of a brand, which is strategically unacceptable. As a result, brands must develop an awareness of different technologies, technologies, technology, smart technology, and the service landscape with maximum efficiency. In addition, it is important that the brands are applied in the implementation of the implemented tools. The element of sustainability plays a necessary role in maintaining competitive advantage in uncertain industrial conditions. The integration of the technological tools is important to keep track of the satisfactory changes and avoid the significant loss of the customer base.
Año: 2020
ISSN: 2007-5057, 2007-865X
Editorial, Oficina
Universidad Nacional Autónoma de México

Año: 2020
ISSN: 2007-8064
Mendoza Fuente, Noé Manuel; Martínez Romero, Eduardo; Esparza Olguín, Ligia Guadalupe; Pat Fernández, Juan Manuel
Escuela Nacional de Estudios Superiores Unidad León
Purpose: To evaluate through the theoretical framework of the governance of common goods the impact that institutional arrangements have on the process of building social capital for forest management among the ejidos that make up the Regional Association of Foresters; as well as investigating the state of the process of construction of social capital for forest management at the local level. Methodology: A holistic perspective was used with a qualitative approach based on the Institutional Analysis and Development Framework and the data collection instruments of the International Forestry Resources and Institutions. Results: The forestry sector in Calakmul has a complex property regime that overlaps elements of common property and public property which derive in contradictions that halt the capacity to execute forestry management models adapted to the local socioenvironmental context. There are multiple provision rules of subsidiary and paternalist character from the State to the ejidos and almost null possibilities of designing appropriation rules related to sustainable forestry management given the limitations that forestry management confronts under an extremely restrictive legal framework and public policies with opposing objectives. Limitations: The results are limited to the conditions confronting the forest sector in the local sphere and members of the Regional Association of Foresters in Calakmul.Findings: The State could, in the forestry sector, have a facilitator role and turn institutional support towards productive management schemes instead of supporting programs that promote the culture of subsidy and commodification of natural resources.

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